AdWords Updates to Combat Accidental Clicks
Google is once again in the field fighting against “accidental clicks”. It’s not the first time that Google has taken such an initiative to combat accidental clicks. In 2012, it launched “confirmed...
View ArticleHow to Nurture and Convert PPC Leads
We all know that PPC can be an effective method to generate high-quality and targeted leads. However, your job doesn’t end with that. To be a successful online marketer, you also need to properly...
View Article4 AdWords Mistakes That Can Cost You Big Time
As an online business, you may have to resort to AdWords to attract more targeted traffic, website visitors, and potential buyers. The problem that most businesses face is that AdWords seems too...
View ArticleGoogle Announces New AdWords Audience Insights Report
Google VP Brad Bender has announced a new AdWord Audience Insights report that is going to improve the overall user experience of the advertising platform. The new update provides a more robust...
View ArticleGoogle Continues Testing 4 Text Ads in Search Engine Results
It isn’t for the first time, and it won’t be the last. Right now, Google is testing 4 text ads in its search engine results for some locations and certain keywords. Several people have reported this...
View ArticleGoogle Announces AdWords App for iPhone Users
Great news for iOS fans. Google has announced a new AdWords app for iPhone users. The announcement was made last Thursday, and the app is now globally available for anyone to use. If you remember,...
View ArticleGoogle Will Now Stop Showing Ads On The Right Side of Desktop Search Results
In a recent development, Google has decided to stop showing ads on the right side of desktop search results. As a result of this latest update, the Google desktop search results will now only show ads...
View ArticleAdWords Position #4 Produces Better Results
Have you ever wondered about which AdWords position is actually the best one in terms of high CTR and low CPC? Adobe Media Optimizer recently conducted a study that analyses anonymous data for more...
View ArticleBing Ads to Support Expanded Text Ads
As you know, Google has been planning to roll out expanded text ads in the next few months. They have been testing the new expanded test ads for a quite a while now. And, as per the latest development...
View ArticleHow to Improve Your Google Ads Quality Score
Quality Score is a very important component of your Google AdWords strategy. If you truly want to get better results with the Google Ads running, Quality Score of your ads is something that you will...
View ArticleEarly Results of Expanded Text Ads Are Here
Google recently announced expanded text ads, which are supposed to be bigger than standard text ads that so many of us are used to. When Google introduced expanded text ads, it claims that the results...
View ArticleGoogle Suggests 33-Character Limit in ETA Headlines to Avoid Truncation
ETAs or Expanded Text Ads allow advertisers to have 2x longer headlines in Google AdWords ads. However, as more and more people started using ETAs, they noticed that sometimes the headlines are being...
View ArticleBing Launches Structured Snippets For Text Ads
In a recent announcement, Bing has confirmed that they have launched structured snippets for text ads. Moreover, this update is now being launched globally over the next few weeks. So if you haven’t...
View ArticleGoogle AdWords New Click-to-Text Feature Will Be Soon Live
Google AdWords call extension has been around for long. It allows potential customers to directly call a business to seek information or to buy its advertised product or service. Now Google has another...
View ArticleGoogle Announces AdWords App for iPhone Users
Great news for iOS fans. Google has announced a new AdWords app for iPhone users. The announcement was made last Thursday, and the app is now globally available for anyone to use. If you remember,...
View ArticleGoogle Will Now Stop Showing Ads On The Right Side of Desktop Search Results
In a recent development, Google has decided to stop showing ads on the right side of desktop search results. As a result of this latest update, the Google desktop search results will now only show ads...
View ArticleAdWords Position #4 Produces Better Results
Have you ever wondered about which AdWords position is actually the best one in terms of high CTR and low CPC? Adobe Media Optimizer recently conducted a study that analyses anonymous data for more...
View ArticleBing Ads to Support Expanded Text Ads
As you know, Google has been planning to roll out expanded text ads in the next few months. They have been testing the new expanded test ads for a quite a while now. And, as per the latest development...
View ArticleHow to Improve Your Google Ads Quality Score
Quality Score is a very important component of your Google AdWords strategy. If you truly want to get better results with the Google Ads running, Quality Score of your ads is something that you will...
View ArticleEarly Results of Expanded Text Ads Are Here
Google recently announced expanded text ads, which are supposed to be bigger than standard text ads that so many of us are used to. When Google introduced expanded text ads, it claims that the results...
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